What colors are popular for shoes this year? Analysis of the hottest trends in summer 2024
With the arrival of summer, the color trend of the shoe market has also ushered in a new round of changes. Through the analysis of hot topics and fashion data on the Internet in the past 10 days, we found that the popular colors of shoes this year include both classic and versatile neutral colors, as well as bold and eye-catching bright colors. The following is a summary of the popular trends in shoe colors in summer 2024, clearly presented to you using structured data.
1. Top 5 popular colors for summer shoes in 2024

| Ranking | color | Represent the brand | heat index |
|---|---|---|---|
| 1 | Milky white | Nike, ZARA | ★★★★★ |
| 2 | mint green | Adidas,Gucci | ★★★★☆ |
| 3 | taro purple | Puma, Balenciaga | ★★★★ |
| 4 | caramel brown | Dr. Martens, ECCO | ★★★☆ |
| 5 | bright orange | Converse, Vans | ★★★ |
2. Suggestions on popular color matching
1.Milky white: As the most popular shoe color this season, milky white is suitable for matching any style of clothing, especially when combined with light-colored or denim items to create a fresh and natural summer feel.
2.mint green: This color is full of energy and can be paired with white, light gray or similar-colored clothing to create a refreshing summer look.
3.taro purple: Gentle and high-end, its unique texture can be highlighted when paired with beige, light pink or black.
4.caramel brown: Full of retro feel, suitable for matching with earth tones or dark jeans to show low-key fashion.
5.bright orange: Bold and eye-catching, it is recommended to balance it with neutral colors such as black, white and gray to avoid being too flashy.
3. Popular color distribution of different shoe styles
| Shoe type | Popular colors | Applicable occasions |
|---|---|---|
| sneakers | mint green, bright orange | Daily leisure and fitness |
| sandals | Milky white, taro purple | vacation, shopping |
| high heels | Caramel brown, milky white | workplace, dating |
| canvas shoes | bright orange, mint green | campus, street |
4. Consumer preference analysis
According to search data on social media and e-commerce platforms, discussions about shoe colors in the past 10 days include:
5. Forecast of future trends
As summer progresses, it is expected thatFluorescent color(Such as fluorescent yellow, electric blue) may usher in a small peak in July-August, especially after the new models of sports brands are released. In addition,gradient colorshoes are also becoming a popular choice among niche circles.
To sum up, the popular colors of shoes in the summer of 2024 not only retain the classic and versatile neutral colors, but also incorporate vibrant bright colors to meet the dressing needs of different groups of people. Whether you are looking for low-key simplicity or a bold personality, you can find a color that suits you.
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