How much does a green coconut cost? Analysis of hot topics and price trends across the entire network
Recently, price fluctuations of coconut green, a popular ingredient in summer drinks, have aroused consumer concern. This article combines the hot data of the entire network in the past 10 days to analyze the current price status and influencing factors of the green coconut market for you.
1. Comparison of green coconut prices in major cities across the country (latest data in 2023)
| city | Retail price (yuan/unit) | Wholesale price (yuan/box) | Single box quantity |
|---|---|---|---|
| Beijing | 12-18 | 90-120 | 9 |
| Shanghai | 10-16 | 85-110 | 9 |
| Guangzhou | 8-12 | 70-95 | 12 |
| Chengdu | 9-15 | 80-105 | 9 |
| Hangzhou | 11-17 | 95-125 | 9 |
2. Three hot factors affecting the price of green coconut
1.seasonal demand growth: Recently, hot weather has continued in many places. Online searches for coconut green drinks have increased by 43% year-on-year. The increase in purchases by milk tea shops has led to an increase in wholesale prices.
2.Import cost changes: Main producing areas such as Thailand and Vietnam are affected by the rainy season, which extends the shipping time and increases import costs by 15%-20%.
3.Competition among new tea brands: A certain milk tea brand launched a new "coconut series" product, and consumed more than 2 million green coconuts in a single week, causing short-term supply and demand tensions.
3. Price comparison of e-commerce platforms
| platform | Single product price | promotions | Delivery range |
|---|---|---|---|
| Hema | 14.9 yuan | 10 off for orders over 59 | first tier cities |
| Ding dong grocery shopping | 12.8 yuan | 50% off on first order for new customers | Major cities across the country |
| Meituan preferred | 9.9 yuan | Group purchase price 8.5 yuan | Mainly second-tier cities |
| Pinduoduo | 7.9-11.9 yuan | Ten billion subsidies | Free shipping nationwide |
4. Consumer purchasing suggestions
1.Wholesale is more cost-effective: It is recommended to buy by the box for home drinking. The unit price is 30%-40% lower than retail. Be careful to store it in a cool place.
2.Pay attention to the origin label: Thai coconut green has a higher sweetness and the average price is 1-2 yuan more expensive; Hainan coconut green has better cost performance.
3.Grasp the promotional nodes: E-commerce platforms usually launch fresh food discounts on Wednesdays and weekends, and price reminders can be set.
5. Industry expert predictions
According to agricultural product analyst Zhang Wei: "As Southeast Asian production areas enter the peak harvest season in August, the price of green coconut is expected to fall by about 10%. However, due to rising packaging and transportation costs, it will be difficult to return to the same period in previous years."
New trends emerging in the current market include:Instant green coconut(Pre-opening products) are still popular at a 30% premium.Organic green coconutCategory search volume increased by 200% year-on-year, reflecting the demand for consumption upgrades.
Summary:The current market price range of coconut greens is 8-18 yuan per piece. It is recommended that consumers choose purchase channels based on actual needs. As the supply chain gradually recovers, prices are expected to stabilize after mid-August.
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